Hello and welcome to this session of Scrum Master Certification course!
The Product owner represents the interests of the stakeholder community to the Scrum Team.
The Product owner is responsible for ensuring clear communication
of product or service functionality requirements to the Scrum Team,
defining acceptance criteria and ensuring that those criteria are met.
In other words, the Product owner is responsible for ensuring
that the Scrum Team delivers value.
The product owner must always maintain a dual view.
He or she must understand
and support the needs and interests of all the stakeholders,
while also understanding the needs and workings of the Scrum Team.
Because the Product Owner must understand the needs and priorities of the stakeholders,
Including customers and users,
this role is commonly referred to as the voice of the customer.
The responsibilities of the product owner are numerous and varied,
depending on which process is being conducted at the time.
For example, during the Create Project Vision process,
the product owner defines the Project Vision
and helps to create the project Charter and the project budget.
During the Form Scrum Team process,
product owner helps determine the Scrum team members,
develop a collaboration Plan
and develop the team building plan with the Scrum Master.
Later, during the Update Sprint Backlog process,
the product owner clarifies requirements to the Scrum Team
And the product owner also participates in the retrospective sprint meetings
during the retrospect sprint process.
The other responsibilities of a Product Owner are
determining the project's initial overall requirements in kicking off project activities;
This may involve interaction with the program product owner, the chief product owner, and the portfolio product owner
to ensure that the project aligns with direction provided by senior management
Representing users of the product or service with a thorough understanding of the user community
securing the initial and ongoing financial resources for the project.
Focusing on value creation and overall return on investment (ROI)
Assessing the viability and ensuring the delivery of product or service.
As the representative of the stakeholder,
the product owner is said to be the voice of the customer
as he ensures that the explicit and implicit needs of the customer
are translated in to user stories in the Prioritized Product Backlog
and later on used to create project deliverables for the customer.